Category: Television Commercials

‘Not Too Dark’ Actors Preferred ACURA IS UNDER FIRE FOR THEIR SUPER BOWL CASTING REQUIREMENT

When Acura was putting together its casting call for actors to star in their 2012 Super Bowl commercial alongside Jerry Seinfeld, they had some interesting requirements —specifically, a not “too dark” rule. Dug up by TMZ, the ‘brown paper bag’ casting sheet also wanted the man to look, “nice looking and friendly.” Immediately, the Japan-based company apologized saying, “We made our selection based on the

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